“ANTONOMASIA” на російській мові

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антономазия
antonomasia

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Another type of antonomasia we meet when a common noun is still clearly perceived as a proper name.

One was antonomasia , the usually derisive practice of describing an individual by a certain characteristic, then making it into a proper noun.

A fine example of antonomasia is the name given a polygamist by his four wives in different towns: 'Seldom Seen Smith'.

Most of the sources I've looked at restrict the term to use of a name as a generic, eg. calling someone a "Romeo" or a "Scrooge," though I have dim recollections of seeing in print " antonomasia " being used to describe the use of "coke" as "soft drink" or "levis" as "denim pants."

He blithely absolves this libel as an example of " antonomasia ".