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Glossy chromo paper was too costly, so we used simpler paper that cost us much less.
The chromo itself cost sixty dollars, and when surrounded with a plush or engraved frame, it fetched one hundred dollars or more, a figure comparable to that of a framed copy of a ‘Raphael’ Madonna painted on porcelain.
By 1870, Benson and others categorized cheap mass-produced chromolithography outside the definition of good taste, and thus any painting that resembled a chromo was dismissed.
Trade card collecting became a popular pastime during the 1880s until chromos were replaced by color magazine advertisements in the 1890s.
These chromos were characterized by printing in dark thick inks that were heavily coated with varnish.
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