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With this cross-product availability, an already cutthroat market is going to get even more competitive, and the battle for female mindshare will be the key to victory.
That seems like a smart move, but will it fix the mindshare problem and make readers love their newspapers again?
He is clearly marketed to win mindshare over the superheroes that plague so much children's programming.
Google has garnered tremendous free publicity and mindshare as result of these tactics.
It's been a great year for the Seoul firm, which threatens to kick Sony in the battle for consumer electronics mindshare .
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