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The campaign will use superlight ads in public places and radio because they have proved to be the most cost-efficient and effective way to reach the target audience.
‘Trade can only develop under secure and cost-efficient economic alliances, communication and transport structures,’ he said.
However, hiring staff who already have the necessary qualifications to carry out the job can prove cost-efficient for the organisation as it saves the need to provide this training.
Consequently, businesses could turn to mergers to create more competitive, cost-efficient companies.
It is a cost-efficient way of generating goodwill among your customers and getting and keeping your name in front of people.
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